Digital Retail for car dealerships
Most car stores have bought digital retail at least once. The tool collected a credit application or quoted a payment, then handed the deal back to the desk, the F&I office and the title clerk. The buying experience improved; the transaction did not move.
A lead generator is not a transaction tool. Ekho finishes the deal on your own brand, your own rooftops and your own inventory.
What is different about car dealerships
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The handoff is the product failure
A buyer who completes every step a widget offers still has to come in and start again with a person. Everything after the approval is where the deal is actually won or lost, and that is the part most tools leave to your team.
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You already run several tools that each own a slice
A lender aggregator, a payment calculator, a credit app, a title service. Each one works. None of them finishes, and the gaps between them are staffed by people.
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It has to be your brand, not a marketplace
The transaction runs on your own site, your own rooftops and your own inventory. The buyer never leaves your dealership to complete it, and the customer stays yours.
What it finishes
- Financing
- Pre-qualification standardized across the storefront, the checkout and the chat widget, and it carries into checkout so the buyer is not asked twice. Each lender offer appears as its own card with a price and payment breakdown, and a conditional approval shows its terms and outstanding stipulations plainly.
- F&I
- Coverage is presented inside the checkout rather than after it, and the menu adapts to the buyer and the dealer. An account can hold several coverage providers at once, each with its own products, and the buyer still sees one menu.
- Signing
- Documents are signed online, in a set order of signature execution, and the signing links stay valid however long a signer takes.
- Titling and registration
- Title work, registration filings and DMV submissions across all 50 states and the District of Columbia, for every titled vehicle type Ekho supports, including off-road classifications and their temporary tags.
- Fulfillment
- Temporary tags ship with tracking, buyers picking up in person can choose from multiple pickup locations, and delivery runs through a partner network at rates negotiated for Ekho dealers.
- Inventory
- Two-way sync with your DMS, or an existing XML feed with no re-platforming. Units a DMS reports as available stay live, rental units are excluded, and listing price and availability stay in step with your own site.
Questions dealers ask
Software that lets a buyer move through a vehicle purchase on the dealership's own website. The useful distinction in the category is whether it stops at a payment estimate and hands the buyer to a salesperson, or carries the deal through financing, F&I, signing, titling, registration and delivery. Most car stores have bought digital retail at least once. The tool collected a credit application or quoted a payment, then handed the deal back to the desk, the F&I office and the title clerk. The buying experience improved; the transaction did not move.
Yes. Inventory syncs two ways with your DMS, or comes in over an existing XML feed with no re-platforming, and the buy buttons and chat widget embed into the site you already have. Units your DMS reports as available stay live, and rental units are excluded from inventory and accessory totals.
Ekho does. Title work, registration filings and DMV submissions run across all 50 states and the District of Columbia, for every titled vehicle type Ekho supports, including off-road classifications and their temporary tags. Your title clerk supervises exceptions instead of processing every packet.
No. The transaction runs on your own site and your own inventory, and express checkout carries your own logo. The customer stays yours throughout, and the conversation and the order are both visible to your team.